Today, the institution of dating continues to evolve at a rapid rate with new possibilities and choices opening up particularly through online dating.Social rules regarding dating vary considerably according to variables such as country, social class, religion, age, sexual orientation and gender.From about 1700 a worldwide movement perhaps described as the "empowerment of the individual" took hold, leading towards greater emancipation of women and equality of individuals.Men and women became more equal politically, financially, and socially in many nations.However, one particularity of the human species is that pair bonds are often formed without necessarily having the intention of reproduction.
It can be a form of courtship that consists of social activities done by the couple.
Accordingly, there was little need for a temporary trial period such as dating before a permanent community-recognized union was formed between a man and a woman.
While pair-bonds of varying forms were recognized by most societies as acceptable social arrangements, marriage was reserved for heterosexual pairings and had a transactional nature, where wives were in many cases a form of property being exchanged between father and husband, and who would have to serve the function of reproduction.
Cars extended the range of dating as well as enabled back-seat sexual exploration.
In the mid-twentieth century, the advent of birth control as well as safer procedures for abortion changed the equation considerably, and there was less pressure to marry as a means for satisfying sexual urges.